Partnership brings NFL FLAG, MLS GO, Jr. NBA/WNBA, NHL STREET™, and MLB programming to local organizations
[CHICAGO, ILLINOIS] – RCX Sports is teaming up with Heartland YMCAs through YPN Chapter 43 to grow youth sports across Iowa, Nebraska, North Dakota, and South Dakota. As the official youth sports operator for the NFL, NBA, WNBA, NHL, MLS, and MLB, RCX will support the network in strengthening local programs and expanding opportunities for kids across the Midwest.
“Partnering with RCX Sports as our Official Youth Sports Partner is a gamechanger. Together, we’re unlocking new opportunities, resources, and energy to provide the opportunity help our YMCAs elevate youth sports across our communities; ensuring every kid has a chance to play, grow, and thrive”, said Jodi Cramer, YPN Chapter 43 Vice President.
Through this partnership, RCX will work alongside the Heartland YMCAs to reinforce the foundation of local youth sports and to bring professional league-affiliated programming, coaching resources, and expanded opportunities to YMCA youth sports programs. The collaboration will introduce professional league-affiliated programming, including NFL FLAG, MLS GO, Jr. NBA/WNBA Leagues, NHL STREET™, and MLB programs, along with the training, resources, and operational support needed to help organizations run sustainable, high-quality experiences. By investing in the people and systems that power youth sports at the local level, the effort is designed to increase participation and deliver more consistent, engaging opportunities for young athletes
The Heartland YMCAs and YPN Chapter 43 join RCX Sports’ growing national network of partners as part of its broader expansion, becoming the organization’s 15th regional partner. As an official youth sports partner to YPN Chapter 43, this multi-year collaboration will aim to elevate local agency programming and expand participation opportunities across local YMCAs.
“At RCX Sports, our mission is to make sports accessible and inclusive for every child, no matter where they live or what resources they have,” said Izell Reese, CEO and founder of RCX Sports. “By working directly with trusted community organizations at the state level, we can provide not only the programming, but also the training, tools, and resources needed to build sustainable youth sports ecosystems.”
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About RCX Sports
RCX Sports is the official youth sports operator for the NFL, NBA, WNBA, NHL, MLS, and MLB. As the only multi-sport organization trusted by professional leagues and governing bodies to represent them, RCX Sports delivers officially licensed uniforms, comprehensive resources, and full support to empower league operators to create the best youth sports experiences in their communities. Committed to accessibility and inclusion, RCX Sports provides high-quality programs that create opportunities for all athletes to play.
About YPN Chapter 43
YPN Chapter 43 consists of 47 YMCA associations, including 88 membership facilities and resident camps in North Dakota, South Dakota, Nebraska, and Iowa serving over 750,000 people. The YMCA Professional Network (YPN) is a vast professional development network that all YMCA staff are part of. YPN gives Y staff the chance to benefit from increased peer-to-peer learning opportunities, strengthened leadership and professional development, and expanded networking opportunities. Chapter growth, fellowship with colleagues, learning, and innovation can be fostered and reinforced through quality chapter activities. Opportunities to share in the chapter’s planning and management also serve to identify and develop future YPN leaders.
For more information, contact:
Julian Galano
22 Spring on behalf of RCX Sports
julian@22-spring.com







